Social Media Marketing

Social media marketers are marketing specialists who use social media platforms to promote a company. They often use platforms like Facebook, Instagram, Twitter, and TikTok to reach new customers, engage with current ones, and announce new product launches. Social media marketers can work in-house, but many work as freelancers and are hired to work for an hourly rate. Half of companies outsourced at least a portion of their social media marketing.

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